WOW
Women on weights
Strength, Confidence and Connection
Best Value
WOW: WOMEN ON WEIGHTS
125
Every month
WOW is a strength training community designed by women, for women—to build confidence, power, and connection through expert-led small-group sessions in an inclusive and empowering environment.
Starts APRIL 1, 2025
Schedule: Tues & Thurs 6:00 AM
Ridgeline Fitness, Grand Junction, CO
Strength, Mobility, Plyo+ HIIT
WOW Adventure Outings (hike, bike, ski+)
WOW Workshops: Nutrition, Recovery, Menopause, Mindset+!
Unlimited access to gym during off hours.
Power in Every Phase, Strength in Every Season.
The Desert Dose collaborates with Ridgeline Fitness to deliver WOW: Women on Weights, a transformative weight training program designed to empower women and femme folk. Whether you're stepping into the world of strength training for the first time or looking to elevate your fitness game, this program combines expert coaching, community support, and mindset tools to build resilience, confidence, and strength that carries over into every aspect of life.
Women on Weights (WOW) Terms & Conditions
WOW is a month-to-month membership program designed to support your strength and wellness journey. Please review the following policies:
Cancellation Policy: If you decide to cancel your membership, please notify us via email at least one week before the end of the month to avoid being charged for the following month.
📧 Email: shannon@thedesertdose.com
Membership Freeze Option: Going out of town or need a break? You may pause your membership for up to one month at a time. Just let us know in advance so we can adjust your plan.
Refunds: We do not offer refunds for partial months or missed sessions.
"Shannon, you are so awesome! I'm super stoked about this program you're creating for women, by women - IT MATTERS."
Why Invest in WOW?
This program is rooted in the DOSE principles—Dopamine, Oxytocin, Serotonin, and Endorphins—harnessing the power of happy brain chemicals to inspire transformation through movement, connection, and positive mindset shifts. By integrating these principles into every session, you'll experience physical and mental benefits that go far beyond the gym.
Here’s how WOW supports your journey:
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Enhance Outdoor Adventures: Build the strength and endurance to hike, bike, and ski with more confidence and stamina.
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Boost Balance & Coordination: Strengthen stabilizing muscles to improve balance and prevent injuries, keeping you active and agile.
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Increase Metabolism & Bone Density: Combat the natural loss of muscle and bone density to maintain a healthy, strong body.
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Support Joint Health: Protect and stabilize your joints by strengthening the surrounding muscles, reducing pain and discomfort.
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Gain Confidence & Endurance: Feel powerful in your body, energized for daily tasks, and ready to tackle outdoor challenges.
What Makes WOW Unique?
At its core, WOW is about more than lifting weights—it’s about cultivating strength of body, mind, and spirit. Each session is designed to:
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Foster Connection: Build meaningful relationships with an inclusive and empowering community.
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Promote Positive Mindset: Use proven mindset tools to help you reframe challenges, embrace growth, and unlock your potential.
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Encourage Holistic Growth: Blend strength training with functional movement and mindfulness to support your overall well-being.
Who’s It For?
WOW welcomes women-identifying and non-binary individuals who are comfortable in femme-centered spaces. Whether you're a total beginner or an experienced adventurer, this program meets you where you are, offering personalized support and guidance to help you thrive.
Join us and take the first step toward a stronger, more confident you. Together, we’ll redefine what it means to feel powerful—on the trails, in the gym, and in everyday life. Ready to get started? Let’s lift each other up, one rep at a time!
Meet Our WOW Coach Team
Alexa Endsley
Alexa is a proud graduate of Colorado Mesa University, where she earned her degree in Kinesiology with a minor in Psychology. A lifelong athlete, she competed for years at the varsity level in both gymnastics and tennis, developing a deep passion for movement, discipline, and performance. That same passion led her to spend five years coaching gymnastics, where she discovered her love for helping others unlock their potential. Leading by example, Alexa currently competes in weightlifting, is an avid skier, hiker and is enjoying getting into the sport of trail running.
Jana Coop
Originally from Estes Park, Jana grew up surrounded by endless outdoor adventure, which sparked her lifelong love for outdoor recreation. She’s an avid skier, hiker, and backpacker—and more recently, has discovered a passion for running. Jana has completed several half marathons on both trails and roads. Drawn to the outdoor opportunities of the Western Slope, Jana made the move to Grand Junction, where she’s studied Health and Fitness Promotion at Colorado Mesa University and is a soon to be graduate in May 2025. She is a certified personal trainer specializing in women’s fitness and is passionate about empowering others through movement. Jana’s journey into fitness leadership began when she founded the CMU chapter of Girl Gains, a women’s fitness club, where she served as president for three years. During her time leading the club, she organized workshops, hosted guest speakers, and facilitated group workouts—all with the goal of building a supportive and inclusive fitness community for women on campus. She also co-founded the Mesa Run Club, inspired by her love for creating spaces where people can connect, move their bodies, and find joy through running.
Kelley Griffin
coming soon
Shannon Casson
Shannon is the founder and Chief Possibility Officer of The Desert Dose. She helps individuals and teams turn challenges into opportunities, step into their power, and cultivate confidence, clarity, and courage for lasting growth. Shannon’s work is rooted in the belief that when we lean into possibility, deepen connections and embrace the stretch zone, we unlock growth, joy, and our greatest potential. Learn more at Our Team page.